Although the Christensen article focuses on established firms, there is an intriguing application to scaleups:
- at first the focus is on getting the resources
- then it shifts to processes
- and eventually to generating profit
http://sloanreview.mit.edu/article/the-hard-truth-about-business-model-innovation/
https://www.linkedin.com/pulse/hard-truth-business-model-innovation-some-comments-article-starcher/